Senior Campaign Manager | Wework
Shan has deep experience in leveraging data-driven and technology-first approaches to build digital strategies. She is currently the senior campaign manager at WeWork, focusing on lifecycle marketing and retention, leveraging data and technology to automate personalized and dynamic content to the target audience to increase customer lifetime value and accelerate pipeline.
Before joining WeWork, Shan worked at MongoDB (Nasdaq: MDB) as a senior digital marketing manager and focused on B2B and SaaS user acquisition.
Shan is also a frequent guest speaker at various CareerTu events.